The exact search engine ranking algorithms are a mystery, even for search professionals. We know for example that there are more than 200 ranking factors in the Google algorithm, but the exact mix remains unknown, as Google is anxious to not disclose the details. The annually report from Searchmetrics about …
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Goal Creation in Google Analytics Is Now Much Easier
Goal creation is probably the most important step during the setup of Google Analytics. Goals measure the relevant KPIs and the real efficiency of the website as well as the value of the different marketing channels. It does not have to be an e-commerce website – even for non-transactional websites …
Beating the Google Panda 2.0: What you should know
The latest update of the Google algorithm, named Panda 2.0 was released a few days ago. It was an expected update and apparently affected the rankings of a small percentage of sites, mostly in the US. To check the status of your website, track the organic traffic from Google in …
How to integrate your YouTube One brand channel with Google Analytics
Last March, YouTube made its new designed, called YouTube One available to everyone. The new features are a new layout that works perfect on every type of screen and the ability to create customized lists of videos and present your content in a unique way. So, can you think …
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The Amazee family is growing! We are happy to step next to Amazee Labs and provide your company with marketing services in the field of Web Analytics, Search Engine and Conversion Optimisation. How can Amazee Metrics make your online business thrive? We believe in data-driven web development: In the area …