Privacy Policy

1. Introduction

This policy applies when we act as a data controller in relation to the personal data of our website visitors and service users, or in other words, when we determine the purposes and objective for processing personal data.

The terms “we”, “us” and “our” in this policy refer to Advance Metrics.

2. Basic Information on the Collection, Processing and Use of Personal Data

Personal data is any information relating to an identified or identifiable natural person, such as names, addresses, telephone numbers or email addresses that are an expression of an individual’s identity.

We collect, process and use personal data (including IP addresses) only if this is necessary for the performance of a contract or for the implementation of pre-contractual measures, if you have given us your consent in this regard, for example in the context of a registration, online or offline, or if the processing is necessary to protect our legitimate interests.

The following data may be collected:

  • Contact data such as first and last name, telephone number, e-mail addresses, address.
  • Communication data such as your IP address, the MAC addresses of the devices used such as smartphone or computer
  • Device and setting information
  • Other personal data, such as career data

3. User Analysis

Analytics tools (e.g. Google Analytics) are used on our website. The collected information on website usage is stored on the servers of the tool providers.

With the help of the analytics tools, we are able to collect and interpret data on the use of our websites and thus optimize our websites.

Only anonymized and statistical data is collected, such as the file names of the accessed pages and files on our websites, browsers used, website functions used or the time spent on the websites.

Advance Metrics has a legitimate interest in the anonymized analysis of user behavior in order to optimize both the web offer and advertising. If prior consent was requested when visiting our websites (e.g. consent to store cookies), the processing is based on your consent, which you can revoke at any time.

The providers of our analysis tools are partly based in the United States of America. The European Commission has taken an “adequacy decision” with regard to the General Data Protection Regulation. Transfers to the United States of America are protected by appropriate safeguards, namely the EU-US Data Privacy Framework, to which the providers of our analytics tools such as Google Analytics are signatories. Information about this framework can be found here: https://www.dataprivacyframework.gov/s/

4. Cookies on our Website

We use various tools for marketing and advertising purposes that are embedded on our websites. When using our websites, your browser in some cases establishes a direct connection to the server of the respective tool. As a result, the respective provider receives information about your website visit. This data exchange takes place via cookies.

Our Consent Management Platform gives you the option to reject cookies. Detailed information on the purpose, scope, further processing and use of the data can be found on our Cookie Policy page.

5. Providing your Personal Data to Others

We may share your personal data with certain third parties in order to provide the services you have requested and to improve our offerings. This may include sharing personal information such as IP address, browser type, operating system, and email address with our hosting providers and with the providers of our marketing tools. The use of these tools helps us measure the effectiveness of our marketing and advertising efforts, analyze user interactions, and improve our online presence. This data sharing is also used to personalize the user experience and improve our services. We ensure that such sharing complies with legal obligations and the protection of interests.

In addition to the specific purposes for which we process your personal data set out in this Section 5, we may also process your personal data if necessary to comply with a legal obligation to which we are subject or to protect your vital interests or the vital interests of another natural person.
The providers of our marketing tools are partly based in the United States of America. The European Commission has taken an “adequacy decision” with regard to the General Data Protection Regulation. Transfers to the United States of America are protected by appropriate safeguards, namely the EU-US Data Privacy Framework, to which the providers of our marketing tools are signatories. Information about this framework can be found here: https://www.dataprivacyframework.gov/s/

6. Retention and Deletion of Personal Data

In this Section 6, we set out our data retention policies and procedures that are designed to ensure that we comply with our legal obligations in relation to the retention and deletion of personal data.

Personal data that we process for any purpose or purposes may not be retained for longer than is necessary for the purpose or purposes in question.

It is not possible for us to specify in advance the period for which your personal data will be retained. In any case, your data will be deleted when you submit a deletion request to us (see Section 9).

Notwithstanding the other provisions of this Section 6, we may retain your personal data if retention is necessary to comply with a legal obligation to which we are subject or to protect your vital interests or the vital interests of another natural person.

7. Security

Our employees and the service providers we engage are bound to secrecy and compliance with the provisions of applicable data protection laws.

We take all necessary technical and organizational measures to ensure an appropriate level of protection and to protect the data we have under our control, in particular against the risks of accidental or unlawful destruction, manipulation, loss, alteration or unauthorized disclosure or access.

8. Your Rights

Please use the information in Section 10 “Our Information” to assert your rights. In doing so, please ensure that we are able to clearly identify you.

Right to Information and Disclosure

You have the right to receive information from us regarding the processing of your data. To this end, you may assert a right of access with respect to the personal data we process about you.

The data will be made available to you within 20 working days of receipt of your request.

Right of Rectification and Erasure

You may request us to correct incorrect data. Insofar as the legal requirements are met, you may request that your data be completed or deleted.

9. Amendments

We may update this policy from time to time by posting a new version on our website. You should visit this page occasionally to ensure that you do not object to any potential changes to this Policy.

10. Our Disclosures

This website is owned and operated by Advance Metrics AG.

We are registered in Switzerland under registration number CHE-400.552.922, and our registered office is located at:

Advance Metrics AG

Förrlibuckstrasse 190

8005 Zurich

Switzerland

 

You can contact us