Use a Consent Management Platform
A cookie banner should include a consent management system that is able to evaluate all cookies on your website and categorize them correctly. The personal tracking of website visitors is only allowed if explicit user consent has been granted.
Collect first-party data on your website and create a privacy policy that explains which personal data you collect from your website users.
Additionally, setting up server-side tracking, you can have sovereignty over your data and decide for yourself which data you pass on to third-party providers.
Cookie Banner as Part of Your Data Management
Intelligent data management goes a lot further than a simple cookie banner on our site. Create a smart data management framework where your analytics setup and your consent management solution result in a well thought-out data concept that complies with current data protection laws.
We have been providing data protection consulting services since 2018, combining our technological know-how with legal expertise. We have been implementing cookie banners for just as long and thanks to our many years of experience in the analytics sector, we know what to look out for to ensure that your customer data is collected in compliance with data protection laws.