Google hardly provides any information about the SEO ranking factors. However, last week Google officially announced that they are starting to use HTTPS as a ranking signal. As a result, using HTTPS does have an impact on the ranking positions in the search engine results pages. According to Google this …
We are happy to present our new Web Reporting Tool. It was our goal to provide our customers with an easy tool that allows you to access your weekly and monthly web reports from any place, at any time and to provide a well designed report which is easy to …
The results of search engine optimization (SEO) are usually visible only after several months. So it is great when we can present our clients with positive results after a few short months. Recently we were able to report such positive results to CSS Versicherung after five months of SEO work. …
The main goal of Search Engine Optimization (SEO) is getting your website to rank in the top few search engine results. However, the algorithm and the ranking factors that decide the order of those results is kept secret by search engines like Google, Bing, etc. That is why Searchmetrics came …
Content marketing is one of the most important parts of the digital strategies we recommend to clients: creating quality content that engages and informs website users. In order to attract and hold the interest of users, content should use the keywords that users search for. So how can you tell …
Part 4: Contact Forms UPDATE: This blog post was written for Google Tag Manager version 1, which is now obsolete. See the updated version of this Google Tag Manager Tutorial for GTM version 2. In this fourth and last part of our Google Tag Manager Guide, we demonstrate how to track one …
Part 3: Newsletter Subscriptions UPDATE: This blog post was written for Google Tag Manager version 1, which is now obsolete. See the updated version of this Google Tag Manager Tutorial for GTM version 2. In the third part of our Google Tag Manager Guide, we introduce a new type of event: form …
UPDATE (27.8.15): This blog post was written for Google Tag Manager version 1, which is now obsolete. See the updated version of this Google Tag Manager Tutorial for GTM version 2. Part 2: Downloads In Part 1 of our Google Tag Manager Guide we showed you how to set up tags and …
UPDATE: This blog post was written for Google Tag Manager version 1, which is now obsolete. See the updated version of this Google Tag Manager Tutorial for GTM version 2. Part 1: Outbound Links Even though Google Tag Manager is a relatively easy way to manage snippets of tracking code for …
Here at Amazee Metrics our clients are increasingly curious about Google Tag Manager. What is it? Why do we need it? What is Google Tag Manager? Put simply, it eliminates the pain of setting up and maintaining web analytics. It allows non-programmers to change the way analytics tracking works in …
UPDATE 2.4.2014: Universal Analytics is out of Beta! According to the official Google Analytics blog, “all the features, reports, and tools of Classic Analytics are now available in the product”. If you were waiting for the remarketing and demographics features we wrote about below to become available, your wait is …
If like millions of other website owners you use Google Analytics, your answer to that question might be, “Everywhere”. Cloud-based analytics solutions like Google Analytics pass traffic data to data centers in locations across the world. This is both good and bad: on the one hand, this secures data against …
