The new European Data Protection Regulation takes effect on 25 May 2018. It will bring fundamental changes in the handling of personal data and introduce a number of new challenges for digital marketing. Why GDPR? If you are not yet sure what GDPR is, or if it will affect you, …
As consumers are being flooded with Christmas specials in brick and mortar stores, some online vendors have not even started bothering about the festive season yet. As the below Google Trends screenshot shows, the search volume for “Christmas present” already starts increasing as early as the end of August. If …
The importance of the topics data privacy and compliance is currently increasing due to the EU’s new General Data Protection Regulation (GDPR) that will come into force on the 25th of May 2018. As a result, it is now more important than ever to ask yourself if your online marketing …
What Are the New Data Protection Regulations? The European Union is soon to enact new regulations that govern what data you can collect about your customers and how you can use it. This legislation is called the General Data Protection Regulation or GDPR. Of course, as the name implies, the …
