Events | Team

Takeaways from Piano Live 2023 in Paris

From November 14th to 16th, we found ourselves amidst the bustling business hub of Paris, attending the Piano Academy conference along with 500 other industry professionals. The event unfolded with a series of insightful discussions, practical sessions, and a spotlight on the latest trends in online marketing and web analytics.

Recap – Hot Topics

The conference covered a broad range of topics, featuring experts and executives sharing their experiences, challenges, and success stories. Key themes included the significance of sustainability and data protection as valuable assets for companies, along with the integration of purpose-driven decision-making, often summarized as “Profit with Purpose.”

A notable session came from the representatives of the “Kyiv Independent“, sharing practical learnings on starting and scaling a business during challenging times. Their insights provided a grounded perspective, emphasizing resilience in the face of adversity.

Breakout sessions delved into the specifics of Piano’s products, including Piano Analytics and Piano Composer. Attendees had the chance to explore the upcoming features slated for 2024, providing a practical understanding of how these tools could impact our work moving forward.

Highlight – Networking-Party

The highlight of the event, however, was the evening entertainment and networking event at Cabaret Sauvage. It was an opportunity to unwind, share experiences, and build professional relationships in a relaxed setting.

In summary, Piano Live 2023 proved to be a valuable experience, addressing industry challenges and showcasing innovative solutions. As we returned from Paris, we brought back not just insights but a fresh perspective on the dynamic landscape of analytics.

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