Google My Business | SEO

SEO Tutorial: How to Create a Google My Business Account

For every company with a physical office it is advisable to have a Google My Business account. With Google My Business you manage your presence in Google+, in Google Maps and in Google Search. In this step-by-step tutorial we will show you how to get started with Google My Business.

Manage an Existing Google My Business Account

First of all you should check if you already have a Google My Business profile. If you have a Google+ Local page or a Google Maps entry, then Google has already created a Google My Business profile for you. The login data is the same as for Google+ or the former Google Places.

1. Log in to Google My Business and review your company information. Make sure that your profile is complete.

2. Check the linking of your Google My Business profile to the other Google services: The Google+ page belonging to your Google My Business account should be linked to the correct Maps listing and the YouTube channel. If this is not the case, follow our tutorial.

Create a New Google My Business Account

Follow these steps if you do not yet have a Google My Business account:

1. Sign in to the Google account you want to use for managing your Google My Business account.

2. Go to Google My Business and click on “Get on Google”.

Google My Business Get on Google

3. Search for your company.

  • Click on your address, if it is listed. Google will ask you to verify the address (typically by postcard). You can already start managing your profile. If somebody verified your address with a different account, you first have to transfer the ownership or, if you do not know the current owner, request the admin rights.
    Google My Business request admin rights
  • If your company is not listed yet, you have to add and verify the address.
    Google My Business Add your business

4. Add all information to your account. Do not forget to add pictures. They will also appear in Google Search and in Google Maps.

5. Google automatically creates a Google+ Local page in your Google My Business account. You can use this page to share your company updates.

Good to Know

  • You can add additional locations in “My Business Locations”. For every location, Google will automatically create a new Google+ Local page.
    Google My Business Add a location
  • If you have many locations and need to manage the user rights per location, creating a business account is the best solution for you. Follow the instructions on the Google help pages to set this up.


Do you have any questions or do you need assistance with Google My Business? Feel free to contact me!