6 Steps of SEO

SEO blog post

Different SEO elements need to be combined in order to achieve high ranking positions in the Search Engine Results Pages (SERPs). Our infographic shows the 6 steps that should be part of a successful search engine optimization.     Step 1: Off-Site SEO Analysis An extensive keyword analysis is the …

7 Google Ads Editor Tips & Tricks to Help You Use It Like a Pro

Google Ads Editor is a powerful tool that allows you to manage and optimize your Google Ads campaigns with ease. However, if you’re not familiar with its features and functions, it can be a bit overwhelming. That’s why we’ve put together a list of the 7 most commonly used functions …

How to Connect HubSpot with Google Ads

hubspot-google-ads

Organizing and aggregating leads and inquiries across all marketing channels is a challenge for many businesses. In this blog post, we will show you how to connect your Google Ads account with HubSpot. Once the two tools are fully integrated, you can set up and benefit from HubSpot’s many features, …

14 Social Media Trends for 2023

social media network apps

No one can predict the future. But if you work in Digital Marketing, you get pretty good at recognising Social Media trends. In this blog post we’ve compiled a list of what features and developments we expect to see on Facebook, Instagram, Twitter, Tiktok, Pinterest and LinkedIn in the next …

5 Google Search Trends to expect in 2023

google search trends

If you are a Google Ads marketer, you are most likely already planning your 2023 strategy. To keep you updated with the latest innovations, we’ve made a list of the 5 biggest Google Search trends to expect next year and give you some tips on how to stay ahead of …

Use Google Analytics with Server-Side Tracking to Make it Compliant

Google Analytics has been under a lot of criticism in recent months. Several data protection authorities such as the Austrian, French, Dutch, Italian and Danish have now classified Google Analytics as non-compliant with the European General Data Protection Regulation (GDPR). We explain what this means and whether Google Analytics can …

Use templr.pro to create beautiful Looker Studio Dashboards

Templr.pro Logo

What is templr.pro? Templr.pro describes their tool as the following: “Templr is a community component that loads within Google Data Studio and allows anyone to create custom visualizations using HTML, CSS, JavaScript, and simple templating syntax. It’s incredibly easier and faster to use templr.pro than Google Cloud SDK, and you …

Google Data Studio becomes Looker Studio

The data visualization tool Google Data Studio has been renamed Looker Studio. Many of the functionalities remain, however through the announcement of the Looker Studio Pro tier, some functions will certainly be subject to a subscription fee. Google itself writes about the rebranding: “Data Studio is now Looker Studio. With …

Google Ads Scripts and Slack: Never miss a critical notification

webhook slack

What are Google Ads Scripts? The official product definition by Google explains Google Ads scripts as, “a way to programmatically control your Google Ads data by using simple JavaScripts in a browser-based IDE.”. [1]  Put simply, a Google Ads script allows you to automate common procedures or repetitive tasks in …